Kashi in Xinjiang has indeed ushered in peak tourist seasons multiple times in recent years.?
Especially during the Spring Festival holiday in 2025, Kashi City attracted a large number of tourists with its unique folk customs, colorful traditional culture, and popular activities. According to statistics, during the 2025 Spring Festival holiday (January 28th to February 4th), Kashi City received 1.2905 million tourist visits, with a year-on-year increase of 30.56%, and achieved tourism revenue of 1.051 billion yuan, with a year-on-year increase of 30.24%. Among them, the highest daily number of tourist visits reached 183,400, showing the strong growth momentum of the tourism market in Kashi.?
In addition, Xinjiang’s intangible cultural heritage tours, ice and snow tours, and in-depth county tours have also been popular. The ‘China Xinjiang Ethnic Musical Instrument Village’ in Wukusake Town, Shufu County, Kashi Prefecture, as one of the first national-level intangible cultural heritage production protection demonstration bases, also welcomed many tourists during the Spring Festival holiday. They came here to select and purchase traditional musical instruments or handmade products to experience the charm of intangible cultural heritage.?
The peak tourist season in Kashi is not limited to the Spring Festival holiday. Judging from past data, the tourism popularity in Kashi Prefecture has been continuously increasing. For example, in the first quarter of 2024, the Kashi Old Town scenic area received 2.1188 million tourist visits, with a year-on-year increase of 424.1%, showing the huge potential of the tourism market in Kashi.?
In summary, Kashi in Xinjiang has successfully attracted a large number of domestic and foreign tourists and ushered in the peak tourist season with its unique natural scenery, rich folk culture, and wonderful cultural tourism activities.?