Tourism in Xinjiang is now showing a vigorous development trend, with various indicators reaching historic highs.?
In 2024, Xinjiang welcomed 302 million tourists, a year-on-year increase of 14%, with total tourist spending reaching 359.542 billion yuan, a year-on-year increase of 21%. Xinjiang ranked second in tourism popularity nationwide.?
This achievement is attributed to Xinjiang’s unique natural landscapes, rich historical culture, and colorful folk customs, which together constitute Xinjiang’s unique cultural tourism attraction. The spending habits of tourists in Xinjiang also reflect the unique charm of this land. From the snow-capped mountains of the Pamir Plateau to the Taklamakan Desert, tourists pay for both natural scenery and cultural experiences.?
In addition, the Xinjiang government also attaches great importance to the development of the cultural tourism industry and has issued a series of policy documents to promote its prosperity. According to incomplete statistics, there are over 510,000 business entities engaged in cultural tourism and related industries across Xinjiang, making the cultural tourism industry increasingly an emerging strategic pillar industry.?
At the same time, Xinjiang has increased investment and construction of cultural tourism infrastructure, building a number of key venues such as the Xinjiang Intangible Cultural Heritage Museum and the Xinjiang Archaeological Specimen Warehouse, providing tourists with a richer tourism experience.?
In terms of the supply of tourism products, Xinjiang also focuses on improving quality and efficiency, creating high-quality tourism routes and scenic spots. For example, Turpan’s Flaming Mountain scenic area attracts a large number of tourists with its unique natural landscape and rich cultural connotations.?
At the same time, Xinjiang is actively promoting the in-depth integration of intangible cultural heritage and tourism by incorporating intangible cultural heritage into various tourism spaces, providing tourists with a richer cultural experience.?
In summary, tourism in Xinjiang is currently in a stage of vigorous development, with rapid growth in both the number of tourists and tourism revenue. In the future, with the continuous development and improvement of Xinjiang’s cultural tourism industry, it is believed that more tourists will come to experience the unique charm of this magical land.?